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Read the latest blog posts from the friendly nerds here at Intergage on all things Digital Marketing, Marketing Automation & Planet Intergage

Written by Mike Finn on Thursday 2 August, 2018

Default position has been re-set

What is astonishing if the amount of time the internet absorbs without you realising it, says Ian Rodd, managing director of...


( 3 minute read )
Written by Mike Finn on Wednesday 1 August, 2018

Instant impact to achieve position

“As a company, we had lived off a wonderful reputation for bespoke work. What we needed to do was to make sure ours was the...


( 3 minute read )
Written by Mike Finn on Tuesday 31 July, 2018

Inbound Marketing - Their New Strategy

Buz Ross is deeply aware of the truism that just because a company is in a communications business, it won’t necessarily be...


( 5 minute read )
Written by Mike Finn on Monday 30 July, 2018

Re-appraisal Led To New Materials

“I think there is a trend in B2B websites towards style over content."

"There will be a beautiful picture on the homepage but...


( 4 minute read )
Written by Mike Finn on Friday 27 July, 2018

Noise makes it harder to focus

The “massive shift” in the way that businesses talk to their customers over the past fifteen years has led to the creation of...


( 6 minute read )
Written by Mike Finn on Thursday 26 July, 2018

Wrapping advice round the product

Here’s a fine example of glass-half-full thinking from Peter Marsh, managing director of Turbo Dynamics.


( 4 minute read )
Written by Mike Finn on Wednesday 25 July, 2018

Do relationships now need more work?

How to marry the use of technology for communications with the overriding need to create and perpetuate great personal...


( 5 minute read )
Written by Mike Finn on Wednesday 25 July, 2018

Keeping Bedrock In One Piece

“Your brand is your bedrock,” says Edwin Bessant, chief executive of Ceuta Group. “And the primary importance of thoroughly...


( 4 minute read )
Written by Mike Finn on Tuesday 24 July, 2018

How To Fit With The Customer

Richard Hunt has a simple but pragmatic take on how companies can effectively engage with the customer.

“Communication has to...


( 3 minute read )
Written by Mike Finn on Monday 23 July, 2018

Fundamental clue is right in front of you

‘Accessibility’ for people with disabilities is a term much talked about, but many businesses are still missing something...


( 4 minute read )
Written by Mike Finn on Friday 20 July, 2018

How to manage consultative sale

“Reputation comes not just from the quality of the product but helping people make the right choice. If companies put the...


( 2 minute read )
Written by Mike Finn on Wednesday 18 July, 2018

Coping with the learning curve

“I find that I am unsubscribing from things I want to receive but I haven’t had time to read; even the top article.” Jonathan...


( 4 minute read )