B2B Sales & Marketing

B2B Sales & Marketing Blog

If you are involved in a business looking to squeeze every ounce of conversion potential from a shiny new website, A/B testing may just be the tool ...
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Topics: For Marketeers

I am often asked whether holding an event can really improve a company's visibility and sales. People ask ... is it going to be time, effort and ...
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Topics: For Marketeers

My previous blog highlighted the first five Tips for Measuring your Marketing Success, including setting your KPI’s, the importance of research and ...
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Topics: For Marketeers

Here at Intergage we are big believers in measuring the success of your marketing, constantly reviewing and analysing the results. This then forms ...
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Topics: For Marketeers

For website owners the pursuit of relevant traffic is an endless one. High organic rankings are what everyone wants, but hardly anyone gets....
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Topics: For Marketeers

 Social networking sites like LinkedIn have revolutionised the way we communicate and market our businesses....
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Topics: For Marketeers

Do you want your company to be picked first, to stand out of the crowd and effectively be the ‘go-to’ people for your particular product or service? ...
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Topics: For Marketeers

Just as the digital revolution changed consumer buying habits, so too has business-to-business selling. It’s become a much less linear process and in ...
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Topics: For Business Owners, Content Creation

Sales and marketing is constantly changing. It can be hard for sales and marketing teams to keep up with the rapid pace of change that we have seen ...
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Topics: For Marketeers, For Business Owners, For Sales Leaders

What is Generation-C? Unlike any of the other descriptors and labels we apply to society, such as post-baby boomers, Generation X, Generation C does ...
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Topics: Personas, For Marketeers

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