Welcome to the Intergage Blog

Read the latest from the sales and marketing engineers here at Intergage.

Written by Eloise Lacey on Tuesday 2 February, 2021

Your Website Traffic Explained

­­­Whether you’re a well-established industrial company or in the initial stages of your company’s journey, fully...


( 7 minute read )

Tags: For Business Owners, For Sales Leaders, Digital Marketing,

Getting to the top of Google is hard. Staying there is harder still.


( 7 minute read )

Tags: For Marketeers, Content Creation, Inbound Marketing,

Written by Gemma Moore on Wednesday 27 January, 2021

Us Vs. You - Talking TO Your Audience On Your Website

Conversation is an art.

When applied with skill, your conversations can build bonds, extract information and provide wisdom....


( 4 minute read )

Tags: Personas, For Marketeers, Digital Marketing,

Hidden Strategic Dangers

This problem of wrong audiences goes way deeper than you realise. It’s about more than just wasted...


( 8 minute read )

Tags: Digital Marketing, Content Creation, Inbound Marketing,

You might be shocked to learn that nearly 50% of SME owners don’t have a formalised marketing strategy or goals (Agility PR).


( 8 minute read )

Tags: Personas, For Marketeers, For Business Owners,

Written by Eloise Lacey on Friday 4 December, 2020

Manufacturing Marketing Trends For 2021

The interim report for the Marketing in Manufacturing Survey shows that 68% of industrial businesses now consider marketing to...


( 4 minute read )

Tags: For Business Owners, For Sales Leaders, Digital Marketing,

Engineers dedicate their working lives to developing cutting-edge solutions, many of them inspired. So it’s fair to say that...


( 4 minute read )

Tags: For Marketeers, For Business Owners, Digital Marketing,

Researched and published by IHS Markit on the behalf of the Institute of Practitioners in Advertising, the Bellwether Report...


( 4 minute read )

Tags: For Marketeers, For Business Owners, Marketing Strategy

A commonly held but mistaken assumption is that digital marketing is great at promoting consumer products and services but...


( 9 minute read )

Tags: For Marketeers, For Business Owners, Digital Marketing,

Intergage recently co-hosted an online Directors’ Forum with The Manufacturer, bringing together manufacturing business owners...


( 3 minute read )

Tags: For Marketeers, For Business Owners, For Sales Leaders,

So, you want to be a lean, mean, marketing machine.

But for some reason, it just isn’t working out that way.


( 5 minute read )

Tags: For Business Owners, Digital Marketing, Engineering & Manufacturing,

Written by Roan Fair on Wednesday 17 June, 2020

Manufacturing Output: A New Hope

It's tough but there's hope…

Global manufacturing output fell in May – for the fourth successive month in a row – but there...


( 4 minute read )

Tags: For Marketeers, For Business Owners, For Sales Leaders,