Welcome to the Intergage Blog, It's good to see you

Read the latest blog posts from the friendly nerds here at Intergage on all things Digital Marketing, Marketing Automation & Planet Intergage

We used to call it ‘Jigsaw ID’ – the identification of someone by piecing together seemingly unconnected snippets of...


( 4 minute read )

Tags: For Marketeers, For Business Owners, For Sales Leaders,

Broken Marketing Funnels

Most people have heard of the traditional marketing funnel...but has marketing finally fallen out of...


( 3 minute read )

Tags: For Marketeers, For Business Owners, For Sales Leaders,

Why Customer Lifetime Value Matters

Customer Lifetime Value (LTV) is the single most important metric in marketing.


( 3 minute read )

Tags: For Marketeers, For Business Owners, For Sales Leaders,

Written by Hannah Bryan on Wednesday 27 March, 2019

How To Create A Buyer Persona

One of the most important elements of modern, inbound marketing is the customer or buyer persona - because without a target,...


( 4 minute read )

Tags: Personas, For Marketeers, Marketing Automation,

I often come across promoted videos or online content with clickbait-style titles such as: 

‘How you should be marketing your...


( 4 minute read )

Tags: For Marketeers, Digital Marketing

Written by Gemma Moore on Thursday 7 March, 2019

Is The Traditional Marketing Funnel Broken?

The traditional marketing funnel that you studied, developed and lived by, is fundamentally flawed.

 


( 3 minute read )

Tags: For Marketeers, For Sales Leaders, Digital Marketing,

Overwhelmed Marketing Managers are frustrated by clunky marketing technology and long for more advanced and better integrated...


( 2 minute read )

Tags: For Marketeers, For Business Owners, Marketing Automation,

Written by Stephen Caple on Friday 27 July, 2018

George's Time at Intergage

My time at Intergage has been valuable and useful to me as I was interested in the website design aspects of Online...


( 3 minute read )

Tags: Digital Marketing

Written by Liam Major on Tuesday 17 July, 2018

How-To Tell Your Website's Device Split

If you've been following our previous guides, how to find your organic traffic in google analytics and how to find your...


( 3 minute read )

Tags: Digital Marketing

It's time to get serious. In our previous blog, we went through how to find out your website's organic traffic.

You should...


( 7 minute read )

Tags: Digital Marketing

Written by Cat Gold on Friday 8 June, 2018

Google's New Map Platform API Costs 2018

Using a Google Map on your website has been free for many years. Until now.

If you have been enjoying the use of a free, high...


( 3 minute read )

Tags: For Marketeers, Digital Marketing

Written by Sally Durow on Friday 23 February, 2018

Why Ignoring UX Kills Conversions

You will see UX banded about as a term and think that is something for super geeks who only ever talk to websites.  While...


( 5 minute read )

Tags: For Marketeers, Digital Marketing, Web Design