Having worked at Intergage for 11 years in a business development role primarily focused on selling website redesign projects I am constantly reminded how difficult it can be for businesses to prioritise and plan a website redesign.
Read MoreSo, you have finished the long, laborious process of a website redesign and you have the finished project in front of you, a nice shiny, new website. Can you sit back and let the website start raking in the leads now right?
Read MoreIf you keep an eye on your Google Analytics Reporting (which as a side note, you probably should be) – you might have noticed that your ‘Meet the Team’ page is usually right at the top of your most visited pages – often second only to the homepage.
Read MoreAs you may or may not know, Facebook is currently rolling out Cover Videos for company pages that work in much the same way that you’d expect.
The space where your Cover Photo currently sits will be replaced by a short looped video (up to 90 seconds, apparently) that renders when a user lands on your page.
Read MoreThis blog post is based on the book by Graham Hawkins called "The Future of the Sales Profession - how to survive the big cull and become one of your industry's most sought after sales professionals".
Read MoreIn November 2016 we wrote a blog about how changes to Google’s Chrome browser might affect your website as well as the changes that Google said they would be making in the coming months.
Read MoreIn the competitive business world in which we operate, it is vital to understand your customers.
We always recommend that clients profile their top customers once a year, to understand their communication channels, preferences and needs; this then leads to a more planned and targeted marketing approach.
In this blog, we’ll discuss 5 great ways to profile your customers:
Read MoreOur Managing Director, Paul Tansey, is always very keen to share his thoughts about the business world through articles on LinkedIn. They always promote a lot of chatter and Paul seems to have a very good track record of predicting the direction of the industry.
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In our line of work, we talk about change a lot.
Changes to Google algorithms, Facebook
But what about other kinds of businesses?
Read MoreEmail is not dead. In fact, it is the one channel through which most people are happy to receive marketing messages. So long as they are relevant.
Read MoreMarketing, in particular digital marketing, is one of the most fast-moving industries in history with new platforms and technologies being created daily. It is vital for businesses to keep up to date with the latest marketing trends to stay one step ahead of the competition.
Read MoreThose who know me well will recognise this as one of my favorite sayings.
If it needs explaining, what it really means is that rope is great for pulling stuff, but if you try pushing it, then it simply crumples. Read More