Welcome to the Intergage Blog

Read the latest from the sales and marketing engineers here at Intergage.

Written by Eloise Lacey on Wednesday 14 April, 2021

How Do Engineers And Manufacturers Measure Marketing Success?

Accurately measuring your marketing strategy can feel like a daunting task and particularly so if you work for an industrial...


( 4 minute read )

Tags: For Marketeers, For Business Owners, For Sales Leaders,

Written by Eloise Lacey on Friday 26 February, 2021

Your Website Traffic Explained [Infographic]

Fully understanding your website traffic is one of the most important indicators of your marketing strategy and its...


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Tags: For Business Owners, For Sales Leaders, Digital Marketing

Written by Paul Moss on Friday 19 February, 2021

Why Successful Industrial Sales Teams Put Digital Marketing At The Core

Back in 1988 I was a 22-year-old sales noob. My life was cold calling, brochures and a stratospheric company car mileage. I...


( 7 minute read )

Tags: For Marketeers, For Business Owners, For Sales Leaders,

Written by Mike Finn on Monday 15 February, 2021

Setting A Marketing Budget To Achieve Your Growth Goals

Intergage has been in the marketing business for more than 20 years. In those 20 years I have spoken to many businesses large...


( 4 minute read )

Tags: For Marketeers, For Business Owners, For Sales Leaders,

Written by Eloise Lacey on Friday 12 February, 2021

3 Reasons Your Competition is Beating You in Search Engines

Did you know you will lose an average of 22% of your sales opportunities to a competitor? There’s only one thing worse than...


( 6 minute read )

Tags: For Marketeers, For Sales Leaders, Digital Marketing,

Written by Paul Sullivan on Thursday 4 February, 2021

7 Common Industrial Digital Marketing Problems (And Solutions)

In the digital world, the only constant is change. However, over years of auditing websites and developing our Digital...


( 7 minute read )

Tags: Personas, For Marketeers, For Business Owners,

Written by Eloise Lacey on Tuesday 2 February, 2021

Your Website Traffic Explained

­­­Whether you’re a well-established industrial company or in the initial stages of your company’s journey, fully...


( 7 minute read )

Tags: For Business Owners, For Sales Leaders, Digital Marketing,

Written by Eloise Lacey on Friday 4 December, 2020

Manufacturing Marketing Trends For 2021

The interim report for the Marketing in Manufacturing Survey shows that 68% of industrial businesses now consider marketing to...


( 4 minute read )

Tags: For Business Owners, For Sales Leaders, Digital Marketing,

Written by Alex Turrell on Monday 17 August, 2020

Intergage And The Manufacturer Measure The State Of Marketing In Manufacturing

Intergage recently co-hosted an online Directors’ Forum with The Manufacturer, bringing together manufacturing business owners...


( 3 minute read )

Tags: For Marketeers, For Business Owners, For Sales Leaders,

Written by Roan Fair on Wednesday 17 June, 2020

Manufacturing Output: A New Hope

It's tough but there's hope…

Global manufacturing output fell in May – for the fourth successive month in a row – but there...


( 4 minute read )

Tags: For Marketeers, For Business Owners, For Sales Leaders,

Written by Roan Fair on Monday 1 June, 2020

Uplifting Economic Data: Sectors That Are Doing Well

Consumer Goods up 12%. Computer Software up 6%. These two sectors are performing better than they did before Covid-19 put the...


( 5 minute read )

Tags: For Marketeers, For Business Owners, For Sales Leaders,

Written by Mali Brown on Friday 24 April, 2020

4 Key Benefits of a CRM System

Does your business have a CRM system in place?


( 4 minute read )

Tags: For Marketeers, For Business Owners, For Sales Leaders,

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