Welcome to the Intergage Blog

Read the latest from the sales and marketing engineers here at Intergage.

Written by Aaron Cutler on Friday 8 March, 2019

How To Create A Buyer's Journey

How To Create A Buyer’s Journey

A successful inbound marketing strategy depends upon a well-defined buyer’s journey.


( 3 minute read )

Tags: For Marketeers, Marketing Automation, Inbound Marketing,

Overwhelmed Marketing Managers are frustrated by clunky marketing technology and long for more advanced and better integrated...


( 2 minute read )

Tags: For Marketeers, For Business Owners, Marketing Automation,

2018 Was The Year Most of US Routinely Used AI (Whether We Knew It or Not)

At home we quickly adopted Google Assistants and...


( 5 minute read )

Tags: For Sales Leaders, Marketing Automation

Is it possible that you could encounter an AI bot that you felt understood you and was truly likeable and empathetic? Does...


( 2 minute read )

Tags: Marketing Automation

The Sales Team says that the Marketing Team (or "Colouring-in Department") provides poor quality leads and the Marketing Team...


( 5 minute read )

Tags: For Marketeers, For Business Owners, For Sales Leaders,

Written by Paul Tansey on Thursday 24 January, 2019

10 Benefits of B2B Marketing Automation

There are many reasons why businesses choose to invest in marketing automation.

For many it is simply the ability to bring...


( 9 minute read )

Tags: For Marketeers, For Business Owners, Marketing Automation

Written by Mike Finn on Tuesday 29 August, 2017

How To Do Content Marketing - Part 1

How hard can it be? Just crank out a few blogs, link them back to the content on your website - bish-bash-bosh, gold medal. ...


( 3 minute read )

Tags: For Marketeers, Marketing Automation, Content Creation

Written by Paul Tansey on Wednesday 14 June, 2017

The Future of the Sales Profession

This blog post is based on the book by Graham Hawkins called The Future of the Sales Profession - how to survive the big cull...


( 3 minute read )

Tags: For Business Owners, For Sales Leaders, Marketing Automation

Is all your marketing aimed at those who already know what they want?

It seems obvious – put your marketing budget into...


( 2 minute read )

Tags: For Marketeers, Marketing Automation, Content Creation,

Written by Jim Perren on Thursday 27 April, 2017

Aligning Your Sales & Marketing Teams

What does that mean? Plenty of Sales & Marketing Teams often don’t see eye to eye.

The Sales Team says that the Marketing...


( 4 minute read )

Tags: For Sales Leaders, Marketing Automation, Inbound Marketing

Thousands of articles have been written about the great benefits of Marketing Automation for attracting and managing leads....


( 3 minute read )

Tags: Marketing Automation

Written by Jim Perren on Tuesday 4 April, 2017

5 Ways That HubSpot Will Support Your Success

 The MD says “Quick – let’s buy some of that Marketing Automation software – I hear there’s a pretty cheap one which we can...


( 3 minute read )

Tags: Marketing Automation