Welcome to the Intergage Blog, It's good to see you

Read the latest blog posts from the friendly nerds here at Intergage on all things Digital Marketing, Marketing Automation & Planet Intergage

Written by Jim Perren on Tuesday 7 February, 2017

What Is An Inbound Marketing Certification?

For anyone who is looking to get an Inbound Marketing Certification there is only one place to start and that is HubSpot. The...


( 3 minute read )

Tags: For Marketeers, Inbound Marketing, Marketing Automation

Written by Jim Perren on Monday 30 January, 2017

Are you Ready for Marketing Automation?

So, you’ve heard all about the good things that Marketing Automation can bring:


( 3 minute read )

Tags: Marketing Automation

Written by Jim Perren on Thursday 26 January, 2017

Why Marketing Automation Fails

Marketing Automation, when done properly, can improve the way that businesses identify hot leads, generate more leads, and ...


( 4 minute read )

Tags: Marketing Automation

As a marketer, are you generating leads but not looking after the ones who are not yet ready to buy? Or maybe your sales team...


( 3 minute read )

Tags: For Marketeers, Marketing Automation

Written by Jim Perren on Monday 16 January, 2017

Lead Scoring and Lead Decay in Marketing Automation

Could lead scoring help you as a marketer deliver a better service to the sales team? Possibly, but you might need to ask a...


( 3 minute read )

Tags: For Marketeers, Marketing Automation, For Sales Leaders

Written by Jim Perren on Thursday 12 January, 2017

Crossing the Anonymity Threshold Explained

At any moment in time your organisation has a sales pipeline. That pipeline at the widest point (the top of the sales funnel)...


( 3 minute read )

Tags: For Marketeers, Marketing Automation

Written by Jim Perren on Tuesday 10 January, 2017

Marketing Goals for 2017

I am sitting on a train coming back from London. On my 20 minute walk to my customer along the embankment I don’t think I have...


( 3 minute read )

Tags: Marketing Automation, For Marketeers

Why should you care?

Sales and Marketing are changing. Since our prospects and customers have ready access to the internet,...


( 4 minute read )

Tags: Marketing Automation, Inbound Marketing, For Marketeers

Written by Jim Perren on Tuesday 20 December, 2016

Which Marketing Automation System Should You Choose?

So you’ve decided that Marketing Automation may be what your organisation needs. But which is the right one for you?

Are you...


( 3 minute read )

Tags: Marketing Automation

Written by Jim Perren on Monday 19 December, 2016

How Much is Marketing Automation?

So you’ve decided that Marketing Automation may be what you’re looking for. You would like to increase your lead...

( 3 minute read )

Tags: Marketing Automation

Written by Jim Perren on Thursday 15 December, 2016

What Are B2B Businesses Doing With Marketing Automation?

A recent survey from 2016 published by Ascend2 highlighted some interesting findings of how businesses (predominantly B2B)...


( 4 minute read )

Tags: Marketing Automation

Written by Jim Perren on Tuesday 13 December, 2016

What is Marketing Automation?

Marketing Automation is a combination of a software platform and a strategy (and tactics) to engage with all your potential...


( 5 minute read )

Tags: Marketing Automation, For Sales Leaders, For Marketeers